SlotMatrix is a part of the EveryMatrix Group and a casino aggregator with more than 300 studio partners and over 22,500 games. It has agreed to a deal with betPARX which operates an online mobile casino and sportsbook. SlotMatrix will provide betPARX with some of the best-performing games from tier-1 suppliers. EveryMatrix America’s president, Erik Nyman, says that betPARX will improve its player acquisition and retention and grow its business with this deal.
betPARX NJ gets new tools
betPARX is always on the lookout for highly sought-after new game titles. The new agreement will allow it to provide an even more diverse gaming experience to players. The betPARX NJ online casino will benefit from tools that include free spins and tournaments. It will also benefit from other gaming elements such as leaderboards and cross-product bonuses. These tools are known to positively affect customer acquisition and retention.
Expansion of earlier deal
EveryMatrix and BetPARX already have a deal that was signed in March this year. EveryMatrix would distribute content from its two game development studios, Armadillo and Spearhead. This would take place via integration with CasinoEngine, its iGaming integration platform. betPARX is happy to be expanding this earlier deal. It sees EveryMatrix as an innovative and reputable provider. betPARX has always believed an investment in technology is important to provide players with a superior app and player experience.
EveryMatrix certification
EveryMatrix empowers its clients to deliver outstanding experiences to players. It recently received Safer Gambling certification from the World Lottery Association. This recognizes its high standards and how it goes above and beyond the requirements to follow best gambling practices. It is the first iGaming supplier to earn this certification.
EveryMatrix already has licenses in various U.S. states, including Michigan, New Jersey, West Virginia, and Connecticut. The regulatory process is underway to get a license in Pennsylvania. The state will be included in the current deal once this happens.
EveryMatrix already has relationships with several operators in the U.S. The latest deal with betPARX will help to fuel the growth of the brand as the operator gains access to one of the largest libraries of iGaming content in the world.
Benefits for betPARX
betPARX is a subsidiary of Greenwood Gaming and Entertainment. It operates iGaming and online sports betting in Pennsylvania, New Jersey, Michigan, Ohio, and Maryland. It is in the business of making customers happy and wants to provide them with the best gaming experience possible. This latest deal will help to enhance the experience of players. The vision of creating a superior app is becoming a reality. By adding a significant number of slot games to its offerings, the operator is likely to improve its revenue.
